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In-stream ads play like a TV-style ad before or during another video from a YouTube partner. Viewers see 5 seconds of your video and then can keep watching or skip it.

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In-slate ads show before YouTube partner videos that are 10 minutes or longer. Viewers choose to watch one of three ads or see regular commercial breaks during their video instead.

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In-search ads appear above or to the right of regular result on the search result page.

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In-display ads appear alongside other YouTube videos, or on website on the Google Display Network that match your target audience.